Zwinky has announced a partnership with Zazzle, a custom clothing and tchotchke company, to allow its users to export their Zwinky avatars to real-world gear. The in-world Zazzle kiosk users to buy customized t-shirts, mugs, posters, postage stamps, and more featuring their avatars, which can be created and shipped to the buyer within 24 hours. Users can select from a display of their avatar on various options and switch between previously created and saved avatar outfits. Zazzle is also selling a line of merchandise featuring Zwinktopia and avatars of the company’s bloggers. “The success of Zwinky is largely attributed to the user’s ability to express themselves online,” John Park, President of IAC Consumer Applications and Portals, the parent company of Zwinky, said in a statement. “Now we’re giving our users the ability to take their online persona into the real world.”
Original Post: http://www.virtualworldsnews.com/2008/01/zwinky-partners.html
